About Me 

Background

My name is Chloe, and I am a motivated and strategic communications professional with a background in marketing and public relations. I have a passion for storytelling and a keen eye for detail. I specialize in crafting impactful and creative content that resonates with diverse audiences.

In my professional career, I have honed my skills in developing and executing comprehensive communication strategies that drive brand awareness, engagement, and growth. I thrive in dynamic environments, consistently adapting to emerging trends and technologies to deliver innovative solutions. Whether it's creating compelling written content, managing social media platforms, or executing PR campaigns, I am dedicated to delivering results that align with both short-term objectives and long-term goals.

Work Experience

  • April 2025 - Present

    As the Marketing Manager at Greening Media, I am responsible for overseeing all client relations as well as facilitating on-going projects to ensure effective communication and project execution.

  • November 2024 - February 2025

    As a Communications and Digital Marketing Intern I am responsible for producing effective and impactful communication materials that align with overall communication strategies, promote organizational initiatives and engage key stakeholders.

    • Key contributions

      • Facilitate content management by developing and maintaining organization of monthly calendars. I develop content for a variety of communication channels to support and promote awareness of MHRC’s organizational goals and initiatives.

      • Ensure that content is consistent with brand identity guidelines, accessibility guidelines and overall messaging

      • Contribute to the development of communication strategy by providing insights, conducting research, and collaborating with senior management.

      • Responsible for supporting media relations by developing a media release to promote latest report.

  • September 2024 - Present

    As a Project Leader with the Agency at Mohawk College, I have had the opportunity to work directly with organizations in the Hamilton community to support their organizational goals through various communication initiatives.

    • Key contributions

      • Responsible for leading a team when conducting a communication audit for the Telling Tales Festival. This included assessing the effectiveness of both internal and external communication strategies.

      • Developed a comprehensive fundraising plan for the Telling Tales Festival with a focus on event-based initiatives, donor outreach, and community engagement.

      • Fostered positive client relationships through effective communication and ensured that their needs and expectations were consistently met.

Education

Graduate Certificate - Public Relations and Corporate Communications

  • Mohawk College, Hamilton, ON (2024-2025)

 

Graduate Certificate - Marketing

  • McMaster University, Hamilton, ON (2020-2021)

 

Bachelor of Arts (Hons.) – English Literature/Film Studies

  • Queen’s University, Kingston, ON (2015-2019)